The ‘Your Bike Your Income’ is a collaborative effort between talabat, EG Bank, Al Alfi Foundation, and the Egyptian Ministry of Youth and Sports. It’s a significant move, led under the auspices of President Abdel Fattah El Sisi, to empower Egyptian youth economically and promote public health and sustainable business practices.

The core aim of this initiative is to provide 230 plus riders with co-funded bikes. This funding is a joint effort by talabat and EG Bank. By doing so, the initiative offers these young individuals a practical means to generate additional income, fostering both economic independence and mobility. The Ministry of Youth and Sports aligns this partnership with its broader vision of engaging youth in productive activities and enhancing public health standards. On the other hand, the collaborating parties, including talabat, EG Bank, and Al Alfi Foundation, demonstrate their long-term commitment to youth enablement, job facilitation, and the promotion of sustainable business models.

Under this protocol, Al Alfi Foundation oversees the implementation of this project and is responsible for the upskilling of the riders. This comprehensive approach ensures not just the provision of a physical asset in the form of bikes but also equips the riders with the necessary skills and knowledge to optimize their new income-generating opportunities.

This initiative stands out as a public-private partnership model in Egypt, aiming to create a tangible impact in the lives of young people by providing them with tools and skills for economic empowerment while aligning with broader societal goals such as public health improvement and sustainable development.